Airtel's master plan
Recently I opened the Airtel app for making the recharge. Suddenly I got a pop up message showing "pay rs 299 a year and upgrade, you will be assured to get a cashback upto rs 960.
I kind of interested and went in to that add.
Then i came to know the master plan.
What Airtel is doing here is , they make us paying rs 299 to get cashback "upto rs 960".
They didn't say exactly how much cashback you will get and one more thing is that you need to use Airtel payment bank for doing expense for claiming cashback.
Cashback amount is added to Airtel wallet . It can't be credited to bank account. You need to use that cashback to pay either recharge, EB, Gas like any other payments etc in Airtel payment bank.
Benefits for Airtel
1) Rs 299 - premium amount which we paid, if we are not using the Airtel app for spending, then the whole premium is benefit for Airtel.
2) Though they lose upto rs 960 as cashback, for getting that cashback we are tempted to spend in Airtel app, which makes more revenue for Airtel again.
The point here is if you spend or not spend, ultimately Airtel will benefit by using this offer.
This is the master plan Airtel is trying to do and in future surely Jio will do the same,why because jio also having payment platform.
Hope i explained clearly. Thank you.
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